03 / The New Opportunities

Your Experience Could Be an Offer. Test It Before You Quit.

Turn work people relied on you for into a small service idea—without betting your livelihood on it.

Practical guide · By FIERCE

You don't need to quit your job to find out whether your experience could become a service. You need a problem you understand and a way to ask whether anyone wants help with it.

Start with work people have already relied on you to do. The logo can wait. So can the company name and the declaration that employment is behind you.

This exercise produces a hypothesis, not permission to spend your savings. Being good at something doesn't automatically mean you've found customers for it.

Start with a problem you understand

List three situations where people relied on you. Maybe you organized a difficult handoff, clarified a confusing process, or helped a team prepare for a recurring task. Describe each problem in the words of the person experiencing it.

“I provide strategic transformation” doesn't give someone much to respond to. “Teams lose decisions between the meeting and the handoff” does. They can recognize that problem—or tell you it isn't theirs.

Choose something you can discuss without exposing confidential employer methods or customer information. Your experience can inform an offer. It doesn't give you ownership of everything you worked on.

Name the person who might need help

“Everyone with a business” is too wide to be useful. Try “the person coordinating projects in a small creative team.” Now you've got someone specific enough to learn from.

Write down your assumptions. Do they actually have the problem? Does it matter enough to address? Can they decide to buy help? What are they doing about it now?

Don't protect the idea from the answers. If they send you in another direction, the exercise is doing its job.

Describe a bounded output

Try this sentence: “I help [person] address [problem] by delivering [specific output] within [scope].”

An illustrative version: “I help small teams document one recurring handoff by facilitating a working session and producing a one-page checklist.” Someone can discuss that without having to believe you can fix their entire operation.

You still need evidence that someone wants it, and confidence that you can deliver it responsibly. A neat sentence isn't either of those things.

Write down the exclusions too. A checklist session doesn't include ongoing project management, legal review, or unlimited revisions. Clear boundaries let both sides understand what they're considering.

Ask before building the package

Invite a few people familiar with the problem to describe a recent example. What happened? What did they try? What made it difficult? Listen before you show them your solution.

Notice the difference between “nice idea” and willingness to commit time or money to a defined offer. A compliment is pleasant. It doesn't answer the buying question.

Exercise

Your move this week

Write one offer sentence, three assumptions, and three interview questions. Keep your existing commitments intact while you investigate. Stop there until you've heard something worth acting on.

A promising offer is a useful result. So is a clear reason to change it. Neither requires you to bet your livelihood on the first version.

Try the One Useful Move worksheet →

General guidance, not legal, financial or medical advice. Read our editorial standards.